Roast House 04
VISUAL IDENTITY, PACKAGING DESIGN
& ASSET DEVELOPEMENT
An extension of Route 04, an All-American restaurant and bar in CP, Roast House 04 is a coffee house which embodies ‘the coffee culture.’ It is equipped with a diverse and well-thought of menu, full of coffee and bakes to die for.
With that in mind, and targeting the young and eclectic café-goers of today, we came up with this Identity.
The typography makes the core of the identity, it is bold, out there and speaks for itself, just as the Route 04 identity does.
Supporting it with vibrant and high-spirited colors, we came up with all the applications for the same.
Packaging, Menu, Signage are a few of the many assets that we created for them.